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Branding Tips


Authenticity is the New Black
If you're a small business owner wondering why your polished, professional content isn't landing the way you expected, this post is for you.
Emaline Wiles
Apr 126 min read


Can you legally use Canva to make a logo?
Canva has a lot of elements and shiny things to play with when DIYing your own logo, some of them are 100% fine to use and some might have you in a tense legal situation later down the road.

Emaline Audra
Feb 23 min read


Why Branding Matters More for Women Entrepreneurs (Even If You’re Embarrassed)
Picture two cupcakes, one in a cute branded box and one in a plain wrapper. Which one would you trust to taste amazing? The same goes for your business.

Emaline Audra
May 19, 20253 min read


DIY vs. Professional Design: When to Hire a Graphic Designer
Running a small business can feel like juggling flaming torches while riding a unicycle. One of the critical decisions you'll face is whether to take on design tasks yourself or hire a professional graphic designer.

Emaline Audra
Jul 24, 20244 min read
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